Your wild and untameable has been the best part of you all along. ~ N. Rowe
Welcome to Cali Jayne ~ Click below to shop our collections!
About Us
In Love & Gratitude
Cali Jayne Performance Horses is both a dream and promise. In the fall of 2021, Cali Jayne acted on a dream and the CJ brand was born. Cali sold out of her initial product run before 11am the first day it was released. Taking the winter to prepare after a successful trial run, she planned to officially launch her brand in the late spring of 2022. Unfortunately, she never got the chance. On March 28, 2022 tragedy struck, and we lost Cali in an accident.
Our world seemed a little dimmer without her energy, and deafeningly silent without her encouraging words. Spring moved in to summer, and our heartache grew. We, and many others, wore her brand on our jewelry, our belts, hats, tack… everything. Maybe because we all just wanted to carry a part of her with us.
Late one night, we talked about the things we missed. Things like her passion for life- and how it inspired us to be bold, dare to hope, and chase our dreams in spite of any obstacle. Or the way she empowered us to be our best selves, striving for authenticity over perfection. Encouraging us to get up and brush ourselves off in the face of failure. And when we failed, because everyone does- her answer was always simple. No one ever promised you easy; no excuses, do better next time. (And if an iced coffee, good smelling candle, or fab addition to your turquoise collection helped... well that was okay too.)
So now we make a promise. We will pick up Cali's dream and carry it forward. We will make her brand a place for the wild ones; the path makers and boundary pushers, the believers and the creators, the dreamers and doers. And to honor the joy she brought to the world - proceeds from brand sales will go to fund joy in the lives of others.
We make this promise to ourselves and to our customers; that we will always be a home for the inspirational and the inspired, in love and gratitude to the one who so inspired us.
- The Cali Jayne Girls
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